creatingroute

discover and reward

Campaign studio

Promotion patterns for venues and travel community

Campaigns are template-driven and measurable. Each campaign has a trigger, reward policy, and settlement rule.

Route Starter Boost

pattern

first itinerary created in a city. Reward: instant offer + transport assist credit.

venue co-fund + platform growth pool

Off-Peak Demand Lift

pattern

low traffic slot at selected venues. Reward: dynamic discount + extra points.

CPC + verified redemption hybrid

Trip-Linked Venue Bonus

pattern

completed youtourer trip near eligible venue. Reward: dual-side points (traveler + driver).

pay on verified visit

Curated Route Sponsorship

pattern

curated route passes trust threshold. Reward: featured distribution and sponsor credits.

brand sponsorship budget

Mekan marketing model

Venues can buy exposure in intent-driven sections, sponsor community itineraries, and pay only when verified redemption happens.

Community-first distribution

Creator-curated routes are used as campaign channels. High-quality curation receives sponsorship pools and bonus credits.